Practicing the Way is hiring a
Remote Digital Formation Journey Designer

Lifecycle Content, Email & Product Experiences

Practicing the Way is looking for a part-time Digital Formation Journey Designer to help shape the digital journeys that support people as they practice the Way of Jesus in everyday life.

This role will focus primarily on individuals and groups: people engaging our Courses, participating in groups, completing the Spiritual Health Reflection, building a Rule of Life, and continuing in apprenticeship over time. It will also contribute to church-facing journeys, helping pastors and church leaders onboard, adopt, and grow in their use of Practicing the Way resources.

We are looking for a digitally mindful designer who can think at the level of the whole journey and also get into the details of designing beautiful, useful digital experiences. The right person is likely a hybrid of a growth-minded email marketer, UX journey strategist, and UI designer: someone who understands how email prompts, in-app moments, content, reminders, and product flows can work together to help people take the next faithful step.

Email is currently one of our primary delivery channels, but the work is bigger than email. The right person will design the journey first, then discern how that journey should show up across email, the platform, web, app, notifications, or other touchpoints.

Our Vision for this Role
The Digital Formation Journey Designer will help individuals, groups, and churches move from initial engagement to ongoing practice.

This role sits at the intersection of:

We are looking for someone who can take an initial vision or product goal and turn it into a clear user journey. This includes thinking through what the user is experiencing, what they need next, what content should be delivered, what touchpoint is best, and how each step helps them take the next faithful step.

A strong candidate will likely have experience designing and improving key user flows, such as onboarding, activation, nurture, engagement, or re-engagement into a digital product, platform, course, app, or system. They understand how a thoughtful combination of email prompts, in-app steps, content, reminders, and product moments can help someone move forward.

They should also bring real user experience and visual design ability. This is not only a journey mapping or content strategy role. We are looking for someone who can help shape web, app, or interactive digital experiences with strong instincts for user flows, interface clarity, visual hierarchy, content hierarchy, interaction design, friction, pacing, and simplicity.

A strong candidate will also know how to create emails that people are actually grateful to receive. Not generic updates. Not cluttered reminders. Not clever copy for its own sake. Clear, thoughtful, timely emails that serve the person and deepen the journey.

This person should bring enough product and technology awareness to understand what is possible in tools like Customer.io, including segments, triggers, personalization, journey logic, testing, and measurement. They do not need to be a technical operator, but they should be able to design experiences that can actually be built.

The ideal candidate is spiritually grounded, user-centered, visually capable, and comfortable moving between big-picture journey design and detailed experience design. In many ways, this person may feel like a thoughtful blend of a growth marketer, UX strategist, and digital product designer, with a pastoral imagination for spiritual formation.

Note: At Practicing the Way, we’re always trying to balance generosity and fairness as we think about compensation. As a nonprofit organization stewarding givers’ sacrificial gifts, we may not offer the highest salaries, so we encourage you to consider that as you apply.

As part of the hiring process, we may conduct a background check. Our discernment process invites you to submit references from previous employers and pastors who can testify to your service to your local church.

Note that, as we discern, our hiring process includes several interviews with key team members. Applicants should be prepared to provide references and complete assessments from us. Successful candidates must sign our statement of faith and pass our background and reference check discernment process before joining our team.